WordPress Developer

На данный момент Senior Software Engineer.

Мои компетенции и опыт

Ethan Lim

Singapore | нужен доступ к резюме | нужен доступ к резюме | нужен доступ к резюме

Summary

Hands-on software engineer with over 9 years of full-stack experience, specializing in WordPress development, Elementor customization, and site performance optimization. Proven track record in maintaining and scaling web platforms with high availability and Core Web Vitals compliance. Experienced in managing staging environments, server deployments, and vulnerability remediation for production systems serving global audiences. Adept at combining technical SEO and infrastructure management to improve uptime, speed, and security. Ready to deliver fast, stable, and measurable results for complex WordPress environments.

Experience

Rescode | Senior Software Engineer May 2022 ~ Present

• Built and maintained scalable WordPress systems using custom PHP modules and Elementor, improving load times by 35% through asset optimization and caching.
• Delivered Core Web Vitals improvements across multiple pages, achieving 90+ PageSpeed scores on both desktop and mobile.
• Integrated JetEngine and Crocoblock plugins with dynamic content logic, reducing content management time by 40%.
• Automated staging-to-production deployments with GitLab CI/CD and Docker containers, cutting release cycle duration by 60%.
• Configured Nginx and Redis caching layers to improve query efficiency and reduce average TTFB by 150 ms.
• Hardened WordPress security with automated dependency updates, firewall rules, and vulnerability scanning tools.
• Implemented technical SEO improvements that led to a 25% growth in organic traffic.
• Re-architected backend REST APIs for better scalability under heavy user concurrency (>10k sessions/day).
• Created modular custom Elementor widgets to accelerate landing page creation by non-technical teams.
• Deployed server monitoring using Prometheus and Grafana, reducing downtime detection time by 70%.
• Wrote technical documentation for CI/CD pipelines and deployment processes, ensuring onboarding in under two days.
• Mentored junior developers in PHP best practices and code reviews, enhancing team delivery quality.
• Managed multiple remote cross-functional teams, coordinating across time zones to maintain consistent releases.
• Ensured compliance with internal security and privacy policies, conducting quarterly audits.
• Delivered automated backup and restore pipelines, ensuring <5-minute recovery time in outages.
• Reduced plugin dependency count by 20%, improving code maintainability and site resilience.
• Migrated WordPress instances to containerized infrastructure, improving deployment consistency and portability.
• Implemented a serverless image optimization pipeline for media-heavy pages, reducing image bandwidth usage by 50%.

Doodle Labs | Senior Full Stack Engineer Apr 2019 ~ Apr 2022

• Developed and maintained multiple WordPress and React-based web applications supporting 30K+ monthly users.
• Streamlined Elementor workflows with reusable template structures, cutting page build time by 45%.
• Enhanced SEO and accessibility compliance, achieving A+ Lighthouse scores across all audited pages.
• Led WordPress plugin customization for multilingual deployments, reducing third-party dependency risks.
• Built automated CI/CD pipelines for WordPress sites using GitLab, ensuring safe, one-click deployments.
• Coordinated server management and deployment for AWS EC2 and Lightsail environments.
• Improved security posture through regular updates, permission audits, and API access control.
• Integrated Google Search Console insights into the dev cycle for proactive SEO optimization.
• Delivered caching and CDN configuration (Cloudflare) to reduce latency by 40% globally.
• Configured and optimized MySQL database queries for faster response times under load.
• Automated backups and versioned rollbacks to eliminate manual recovery overhead.
• Collaborated with UX designers to build responsive Elementor layouts with consistent styling.
• Conducted code reviews and documentation to ensure consistency across development teams.
• Supported production debugging with custom logging and monitoring scripts.
• Maintained strong communication within distributed teams across Singapore, Europe, and the US.

Wise | Full Stack Engineer May 2015 ~ Feb 2019

• Delivered and maintained customer-facing portals with WordPress, JavaScript, and PHP backends.
• Created and deployed custom WordPress themes with optimized front-end asset management.
• Developed RESTful APIs for dynamic data exchange between internal systems and client portals.
• Implemented advanced SEO techniques and schema markup, improving search visibility by 30%.
• Managed WordPress server environments, introducing automated staging workflows.
• Monitored site uptime and performance metrics, achieving нужен доступ к резюме % uptime across all production sites.
• Conducted plugin audits to minimize vulnerabilities and remove outdated dependencies.
• Collaborated with designers to modernize interfaces using responsive layouts and clean typography.
• Integrated analytics and conversion tracking tools for marketing optimization.
• Supported cross-browser testing and accessibility compliance.
• Migrated older PHP-based systems to modern WordPress frameworks for easier content management.
• Participated in agile sprints, estimating and delivering tickets ahead of deadlines.
• Delivered ongoing maintenance updates and feature enhancements for live sites.

Education

National University of Singapore Aug 2009 ~ Jul 2013

Bachelor’s Degree in Computer Science

Skills

Programming Languages & Frameworks: PHP, JavaScript, jQuery, TypeScript, нужен доступ к резюме , React, HTML5, CSS3, Tailwind, Express, нужен доступ к резюме
Frontend Engineering: Elementor, JetEngine, Crocoblock, WordPress Custom Themes, Responsive Design, UI/UX Optimization
Backend / API Development: REST API, OAuth, JWT, Microservices, PHP Hooks, WordPress REST API
DevOps / Infrastructure / CI-CD: Docker, Git, GitLab CI/CD, Nginx, Apache, Cloudflare, Server Deployment Automation
Databases / Data Engineering: MySQL, Redis, MongoDB, Indexing, Query Optimization, Migrations
Security / Observability / Compliance: Vulnerability Patching, SSL, OAuth Security, Data Encryption, Backups, Access Control
Testing / QA / Automation: Unit Testing, Integration Testing, End-to-End Testing, Load Testing
Collaboration / Agile / Product Tools: JIRA, Confluence, Slack, GitHub, Trello, Figma, Asana
Optimization / SEO: Google Search Console, Core Web Vitals, Schema Markup, PageSpeed Insights, Caching Strategies